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www.whatis13b.com - becomes a door to let out your fears!



Mumbai, 3rd March, 2009: www.whatis13b.com, created by Zapak.com has become more than a just a website for the movie, it is now a platform for people to come together and write about their horror experiences and share it with others who are as passionate about everything spooky as them.

Did you know? In Bombay Supreme Court - for over 30 years whenever a murder trial is conducted, a vengeful bilingual ghost makes itself known by cursing and terrorizing anyone brave (or foolish) enough to enter.

Did you know? Kurseong - Dow-Hill, Darjeeling - The forests have an uncanny feeling. It is damp, cold and sometimes dark. People up here tend to be depressed and countless murders have taken place. On the stretch between Dow-Hill road and the Forest Office, wood cutters returning in the evenings have sited a young boy walking head-less for several yards and then walk away from the road into the woods. Other than this, footsteps are heard in the corridors of the Victoria Boys School when the school is closed for long holidays from December to March.

Did you know? During the funeral all furniture in the house must be rearranged so that if the ghost returns it will not recognize the place and leave. One must not speak badly of the dead or the ghost may come and haunt them.

These are some topics/stories that have been debated by the users in the discussion forum created to indulge in tell tales. All in all it is a place for horror freaks and those who love everything that involves ghosts.

www.whatis13b.com is already attracting huge number of visitors with the kind of spooky content it has. It is now a place where one can openly talk about their own scary stories with like-minded people which were once suspended as silly superstitions by others.

BIG Pictures has also announced a contest based on the film's theme 'Have You Been Spooked', wherein audiences can send in stories of their spooky experiences. More that 1000 people have submitted their stories revealing their darkest and scariest secrets.

Commenting on this, Arun Mehra, Chief Marketing Officer, Zapak Digital Entertainment Ltd. said, “I am happy that 13B and Zapak together thought of providing this innovative opportunity for people. More that 1000 people have chosen this website as a platform to reveal and discuss their darkest and spookiest secrets. It has become a destination for a never before explored audience.”

So log on and share your own scary stories!

Zapak Digital Entertainment Ltd.:
Zapak is India’s largest gaming company that addresses the complete value chain for Online Gaming. With currently over 6 million registered gamers Zapak.com is not only the largest casual gaming sites in the country but amongst the top gaming sites in the world. Zapak Gameplexes are the first of its kind, large-format dedicated gaming cafes with high- speed broadband and High-end PCs. There are 51 gameplexes present in 30 cities all across India to provide the Indian games world-class shared access. There will be about 500 Gameplexes all across the country in a year’s time. Zapak Cards, which serve as a micro payment option, allowing gamers to purchase games from the portal. Zapak Games, the Licensing & merchandising arm of Zapak has created one of India’s largest retail distribution network with presence in over 4000 retail outlets across 50 cities all across India. Zapak Games has successfully distributed a lot of movie merchandise such as Bhootnath, Love Story 2050, Hari Puttar, Rock On and Drona. It has also launched merchandise around a popular TV animation called Bakugan. Zapak also plans to bring to India some of the world’s best MMOG titles by internationally renowned developers. There are plans to introduce at least 5-6 MMOG’s with 3 titles to be launched this year the first title in the series being ‘Crazy Kart’ in association with Shanda Interactive Entertainment Ltd. Zapak Live is the BTL arm of Zapak that does a large number of tournaments, championships, events and conferences around the gaming space

Zapak Digital Entertainment Limited has started a gaming revolution in India. This gaming destination is now a buzzword amongst gamers (Newest Buzz Awards, ’08), reaching them across all possible touch points. At the Asia Brand Congress ’07 and then again in ‘08, under the category of Brand leadership in India, Zapak won the award for the Internet Business.


For further press release related queries, please contact:
Zapak Digital Entertainment Ltd.
Richa Anand
93246 20303

Hanmer & Partners
Bratin Roy
98338 68621


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