BIG Pictures goes bigger with 'Ghajini' in the overseas market
Posted on: December 22, 2008
As the year 2008 bids us goodbye, audiences are eagerly looking forward to the most awaited film of the year 2008- the Aamir Khan starrer 'Ghajini' releasing worldwide this Christmas. BIG Pictures, the motion pictures brand of Reliance Big Entertainment Ltd, distributing the film internationally, is not leaving any stone unturned to make 'Ghajini' the most watched film of 2008 in the overseas market.
Directed by the maverick A.R. Murugadoss the film will hit theatres across 22 countries with approximately 300 prints; the key markets being US and Canada with 112 prints, UAE with 36 prints and UK with 65 prints. The film will also open simultaneously in Norway, Germany, Denmark, Netherlands, Belgium, South Africa, Australia, New Zealand, Hong Kong and Singapore amongst others.
"There has been a very high response from exhibitors to 'Ghajini', with keen anticipation from the media and public alike. Aamir Khan has been off the screen for almost a year and his fan base cannot wait, having already pushed the soundtrack up on the charts" Says Jawahar Sharma, COO, International Distribution, BIG Pictures.
"'Ghajini' is by far the most awaited film of 2008. With the storyline revolving around short term memory loss, with all the excitement and intrigue imaginable, we are hopeful of meeting the audiences' expectation this holiday season. We are confident of the team at BIG Pictures and have completely backed their vision for promoting the film overseas" said producers Madhu Mantena.
A Geetha Arts production, 'Ghajini' is a remake of the South Indian (Tamil language) film with the same title, also directed by A.R. Murugadoss. In the Hindi version starring with Aamir Khan are Asin Thottumkal, Jiah Khan, Mohit Ahlawat and Riyaz Khan. Music is by A. R. Rahman with lyrics by Prasoon Josh. Cinematography by Ravi K. Chandran. Miadu Mantena and Tagore Madhu produced the film. The songs of the film are already ruling the music charts. For more information on the film log on to www.rememberghajini.com
The story of 'Ghajini' a unique mix of action, romance, drama and comedy revolves around a completely unexplored plot (Short Term Memory Loss). What follows will be unveiled when the movie hits the theaters this Christmas. For international theatre listings log on to www.rememberghajini.com
Reliance Big Entertainment Ltd. (RBEL) (www.rbe.co.in )
is the flagship media and entertainment arm of Indian conglomerate, Reliance Group, (www.relianceada.com)
with significant presence in film entertainment (film production, distribution, and exhibition), broadcasting and new media ventures.
With investments over USD 1 billion in its Filmed Entertainment business RBEL's motion picture brand BIG Pictures has built a formidable film production slate in Hindi, English & other Indian languages, which it markets & distributes worldwide. The slate has projects with leading production houses and marquee Indian directors like Vidhu Vinod Chopra, David Dhawan, Indra Kumar, Ravi Chopra, Farhan Akhtar, Sudhir Mishra. Shaji N. Karun, Shyam Benegal, Rituparno Ghosh, Buddhadev Dasgupta, M.S Sathyu & Amol Palekar,
On the Hollywood slate, BIG Pictures has development silos with Nicolas Cage's Saturn Productions, Jim Carrey's JC 23 Entertainment, George Clooney's Smokehouse Productions, Chris Columbus' 1492 Pictures, Tom Hank's Playstone Productions, Brad Pitt's Plan B Entertainment and Jay Roache's Everyman Pictures.
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Preeti Puri Sharma
Vice President, PR